Two new entertainment destinations are set to revolutionize gaming and dining experiences in Virginia and Alabama. Loudoun County’s Activate brings interactive active gaming to a 9,200-square-foot space at Cascades Marketplace, while Birmingham’s Fairway Social launches a virtual sports hub with a hidden speakeasy, The Lodge, at Urban Supply. Both venues combine cutting-edge technology with themed environments to attract players and diners seeking immersive outings.
Key Takeaways
- Activate will occupy a 9,200-square-foot space at Sterling’s Cascades Marketplace.
- Fairway Social features six Full Swing bays, a sports entertainment hub and a full-service restaurant.
- The Lodge speakeasy offers duckpin bowling, live music, events and a secret entrance experience.
- Activate’s opening date is “coming soon,” while Fairway Social opens this week and The Lodge later this month.
Activate Gaming Venue In Loudoun
Activate marks the first Virginia location for the active gaming brand, taking over a vacant retail space next to Taco Bamba and near a future Starbucks drive-thru. Game rooms include obstacle challenges with:
- Interactive technology that reacts in real time
- Activities such as jumping, climbing and problem-solving
- Dynamic challenges designed for groups and parties
Patrons can expect an adrenaline-filled adventure as each room presents a unique theme and set of interactive puzzles. The company has announced the venue is “coming soon,” with signage now in place.
Fairway Social And The Lodge Speakeasy
At 114 13th St S, Fairway Social Birmingham blends virtual golf bays, yard games and elevated dining. Key features include:
- Six Full Swing powered bays and a sports entertainment hub
- Over 100 world-renowned golf courses plus baseball, football and soccer simulations
- Golden Tee Golf, cornhole and other interactive games
- A full-service bar with signature cocktails and craft beer
Inside Fairway Social, The Lodge offers a hidden speakeasy experience. Guests retrieve a code, locate a secret door and unlock an intimate lounge featuring duckpin bowling, live music, stand-up comedy and themed events.
Hours And Reservations
Reservations for Fairway Social can be booked online. Operating hours are:
| Venue | Days | Hours |
|---|---|---|
| Fairway Social | Tue–Sun | 11 a.m.–11 p.m. |
| Fairway Social | Fri–Sat | 11 a.m.–1 a.m. |
| The Lodge | Tue–Thu | 5 p.m.–11 p.m. |
| The Lodge | Fri–Sat | 5 p.m.–1 a.m. |
| Activate | Coming Soon | To Be Announced |
What’s Next
Activate’s Virginia debut is on the horizon, inviting local media and community previews ahead of the grand opening. In Birmingham, The Lodge will open later this month, rounding out the Urban Supply entertainment complex. Enthusiasts and casual visitors alike are encouraged to stay tuned for official launch dates and special opening promotions.
