Leaked pricing for the upcoming ROG Xbox Ally and ROG Xbox Ally X handheld gaming devices suggests a potentially high cost for consumers. Listings, briefly appearing on an official Asus store, indicate prices that could make the Ally X variant the most expensive Xbox console to date, raising questions about market positioning and affordability.
ROG Xbox Ally: Pricey Portable Gaming on the Horizon
Recent leaks have shed light on the potential pricing of the highly anticipated ROG Xbox Ally and its more powerful counterpart, the ROG Xbox Ally X. Spanish gaming website 3DJuegos initially spotted listings on an Asus store, showing the ROG Xbox Ally at €599 and the ROG Xbox Ally X at €899. While these prices have since been removed, they offer a glimpse into what consumers might expect.
- Key Takeaways:
- The standard ROG Xbox Ally is estimated to be around $700 (based on €599). This model features an AMD Ryzen Z2 A chip, 16GB LPDDR5X-6400 RAM, and a 512GB SSD.
- The ROG Xbox Ally X is projected to be approximately $1,050 (based on €899). This premium version boasts an AMD Ryzen AI Z2 Extreme processor, 24GB of LPDDR5X-8000 RAM, and a 1TB SSD.
- If accurate, the ROG Xbox Ally X could become the most expensive official Xbox console ever, surpassing previous console generations by a significant margin.
Specifications and Features
Both ROG Xbox Ally models are designed to offer a console-like experience with Windows 11, booting directly into an Xbox-style interface. They also feature redesigned chassis with contoured grips and impulse triggers for enhanced haptic feedback.
| Feature | ROG Xbox Ally | ROG Xbox Ally X |
|---|---|---|
| Display | 7-inch (1080p) IPS, 120Hz, 500 nits | 7-inch (1080p) IPS, 120Hz, 500 nits |
| CPU | AMD Ryzen Z2 A | AMD Ryzen AI Z2 Extreme |
| Memory | 16GB LPDDR5X-6400 | 24GB LPDDR5X-8000 |
| Storage | 512GB M.2 2280 SSD | 1TB M.2 2280 SSD |
| Battery | 60Wh | 80Wh |
| Weight | 670g | 715g |
Market Context and Release
The leaked prices align closely with Asus’s existing ROG Ally lineup in Europe, where current models range from €500 to €900. However, direct currency conversions may not reflect final US pricing due to factors like taxes, import costs, and market adjustments. Some analysts suggest that US pricing might be lower, potentially around $559 for the base model and $839 for the Ally X, considering historical pricing strategies for consoles.
Microsoft and Asus have not officially confirmed these prices, and such leaks are often placeholder figures. Both devices are expected to launch later this year, likely during the holiday season, with rumors pointing to an October release. The ROG Xbox Ally series aims to compete in the growing handheld gaming PC market, offering a premium experience with powerful hardware and an integrated Xbox interface.
Sources
- Leaked pricing suggests the ROG Xbox Ally X might be the most expensive Xbox console yet, which probably
isn’t the award Microsoft is aiming for, PC Gamer. - Leaked ROG Xbox Ally and ROG Ally X prices hint at a similar price range to existing models — 599, 899 euro
prices spotted in the EU, Tom’s Hardware. - Xbox Ally Gaming Handheld Price Could Be Higher Than Expected, Leak Suggests, CNET.
- ROG Xbox Ally gaming handheld prices leak, and your wallet might weep, Tom’s Guide.